function YieldCalculator() { const [spend, setSpend] = React.useState(50000); const [industry, setIndustry] = React.useState('ecommerce'); const industryData = { ecommerce: { name: "E-Commerce", fraud: 0.08, lift: 15 }, saas: { name: "B2B SaaS", fraud: 0.05, lift: 12 }, fintech: { name: "Fintech", fraud: 0.12, lift: 22 }, leadgen: { name: "Lead Generation", fraud: 0.15, lift: 25 }, }; const data = industryData[industry]; const foundBudget = spend * data.fraud; return (
{/* Controls */}
Interactive Tool

Projected Yield

Calculate how much wasted budget you can recover by switching to Auctera's pre-bid fraud filtering and unified attribution.

setSpend(Number(e.target.value))} style={{width: "100%", accentColor: "var(--ochre)", cursor: "pointer"}} />
{Object.entries(industryData).map(([key, val]) => ( ))}
{/* Results */}
Estimated Fraud Savings (Recovered Budget)
${foundBudget.toLocaleString()}
That's {data.fraud * 100}% of your spend currently wasted on IVT.
Projected CPA Improvement
+{data.lift}%
Driven by unified attribution and transparent bidding.
Claim Recovered Budget
) } function Page() { const capabilities = [ { tag: "UNIFIED EXECUTION", title: "One platform, all channels", body: "Run DSP, affiliate, and retargeting from a single dashboard. No switching tools, no reconciling conflicting data.", detail: "DSP · Affiliate · Retargeting · Reporting: shared audience graph." }, { tag: "FULL-FUNNEL ATTRIBUTION", title: "See what drove the sale", body: "Multi-touch attribution shows the full customer journey. Know which channels and partners actually contribute to conversion.", detail: "Linear · time-decay · position-based · data-driven models." }, { tag: "PRE-BID PROTECTION", title: "Block fraud before it bills", body: "Detect suspicious traffic patterns in real time. Reduce wasted spend before it reaches your budget.", detail: "< 0.5% IVT rate on filtered inventory." }, { tag: "CONTROLLED GROWTH", title: "Scale without losing control", body: "Grow spend confidently. Automated optimization keeps ROAS stable as you expand to new channels and markets.", detail: "Budget pacing, target-CPA guardrails, anomaly alerts." }, ]; const stages = [ { title: "Growing Brands", body: "You're ready to move beyond basic ad platforms and need unified tracking and better attribution as you scale.", points: ["Self-serve dashboard","Flexible starting budgets","Onboarding support included"] }, { title: "Mid-Market Teams", body: "Managing multiple channels and need one source of truth across spend, performance, and attribution.", points: ["Dedicated account manager","Custom integrations","Training included"] }, { title: "Enterprise Operations", body: "High-volume performance marketing with complex attribution needs. Require API access and custom reporting.", points: ["Full API access","Custom SLAs","Strategic partnership"] }, ]; const steps = [ { title: "Connect your data", body: "Install tracking, connect your product feed, and import existing audiences." }, { title: "Set your goals", body: "Define target CPA or ROAS. Tell us what a conversion is worth. We optimize toward what matters." }, { title: "Launch across channels", body: "Activate campaigns across DSP, affiliates, and retargeting simultaneously. One setup, multiple channels." }, { title: "Optimize & scale", body: "Watch real-time attribution data. Cut what doesn't work. Scale what does. Repeat." }, ]; const groups = [ { title: "Unified platform", items: ["DSP with transparent bidding","Affiliate network access","Cross-device retargeting","Single reporting dashboard"] }, { title: "Performance tools", items: ["Multi-touch attribution","Incrementality testing","Dynamic creative optimization","Automated bid management"] }, { title: "Protection & control", items: ["Real-time fraud detection","Brand safety controls","Publisher quality scoring","Budget pacing & caps"] }, ]; return ( <>
} basePath="./" />
How it works

Four steps to launch.

{steps.map((s,i)=>(
0{i+1}

{s.title}

{s.body}

))}